2008年10月23日星期四

Lipton Gold

Lipton is the world's popular Lipton's black tea Runescape Gold. Lipton was a farmer originally, when he had a little savings, they opened a small grocery store, selling all kinds of food, as good at doing all kinds of psychological propaganda, the store gradually build a good reputation, is Lipton Soon became a food wholesaler. The year before Christmas, Lipton in order to allow their agents to selling cheese, it is in accordance with the tradition of Europe and the United States - "If you eat before and after Christmas, who is the apple in a copper coins of 6 pence, a year that he at any time Geely is Buy AOC Power Leveling ", came up with unique sales method: in every 50 to select a piece of cheese into a gold coin, distributed leaflets in the air at the same time, momentum and expand the publicity to attract customers. Many people learned after the Lipton in this campaign and the temptation of gold coins under. Yongjin have Lipton's cheese food outlets. Saw this up, Lipton promotions immediately attracted a boycott of colleagues, who accused the authorities concerned to Lipton's practice of the suspected gambling. However, the smart Lipton has not been affected by peer resistance and interference with the police to retreat, but rather to take in order to gain advantages in the way of distribution in front of the shop put up such an ad: "Dear Customer, thank you enjoy Lipton cheese, if found to contain gold coins. I would be grateful if sent back to gold, thank you for your cooperation." Lipton not see the results expected, the customer does not refund the coin, the more enthusiastic to buy cheese. Soon, the police think that this is purely entertainment, it is no longer interfere. However, Lipton's peers still do not give up, then they asked for security reasons to ban cheese Lipton's marketing activities. Police under pressure, again had to intervene in the investigation. As a result, Lipton cheese and newspaper advertisements: "As the police have a new directive, it is called upon consumers to eat cheese Lipton, attention to the inside of the coin, can not eat in a hurry, please be careful So as to avoid the danger caused by swallowing gold. " Lipton of the ad on the surface appears to be to deal with the police and the accompanying protest, but it is actually a more powerful advertising coup, so that other colleagues in the coup under the Lipton almost defenseless, to sit Consumers looking to operate from their own circles gradually lost ... ...

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